Best content in B2B marketing

Callbox: Providing Sales Support to One of the Largest Business Software Companies - 0 views

www.callbox.com.my/st-business-software-companies

Software case studies Malaysia

shared by Jean Lie on 21 Mar 17 - No Cached

Jean Lie on 21 Mar 17

The Client's goal is to provide the best software experience and a lower total cost of ownership for their customers. To meet customers' long-term needs, they provide an evolutionary path to support continuing business and technology innovation.

<div class="cArrow"> </div><div class="cContentInner">The Client's goal is to provide the best software experience and a lower total cost of ownership for their customers. To meet customers' long-term needs, they provide an evolutionary path to support continuing business and technology innovation.</div>

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Calling a Prospect on a Bad Day. What Should you Do? - 0 views

www.businessleadsmalaysia.com/...n-a-bad-day-what-should-you-do

telemarketing strategy tips techniques

shared by Jean Lie on 21 Mar 17 - No Cached

Jean Lie on 21 Mar 17

What will you do if you reached a prospect and you can tell by the tone of their voice that they don't want to talk to you?

<div class="cArrow"> </div><div class="cContentInner">What will you do if you reached a prospect and you can tell by the tone of their voice that they don't want to talk to you?</div>

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Here's An Industry Analysis Of The Most Effective B2B Marketing Channels - 0 views

www.bizible.com/...alysis-best-marketing-channels

B2B BtoB business-to-business

shared by Carri Bugbee on 22 Jan 16 - No Cached

Twitter Advertising: Twitter and Compete study: How Tweets influence B2B tech audiences - 0 views

advertising.twitter.com/...ce-the-B2B-Tech-audiences.html

B2B BtoB business-to-business Twitter marketing

shared by Carri Bugbee on 11 May 13 - No Cached

Content Marketing Getting More Attention; B2B Sees Lead Gen Potential - 0 views

www.marketingcharts.com/...-sees-lead-gen-potential-23856

business-to-business BtoB content marketing

shared by Carri Bugbee on 11 Feb 13 - No Cached

Twitter Seen Outpacing Facebook, LinkedIn for B2B Lead Generation - 0 views

www.marketingcharts.com/...-for-b2b-lead-generation-26474

B2B BtoB lead generation business-to-business Twitter

shared by Carri Bugbee on 11 Feb 13 - No Cached

Facebook was the dominant driver of site visits, at a majority 54% share, followed by Twitter (32%) and LinkedIn (14%). But, when it came to leads, Twitter was far and away the most important social media source, generating 82% share of leads, compared to just 9% each for Facebook and LinkedIn.
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Twitter not only was best for generating leads, but it also showed the highest conversion rates. Compared to the 1.22% average for social media (which was below the 1.6% average for all site sources), Twitter had a 78% higher conversion rate (2.17%), easily outperforming LinkedIn (0.8%) and Facebook (0.74%). That’s despite LinkedIn having the highest engagement rate by pageviews per visit (2.5), and Twitter the least (1.5).
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B2B Marketers Need To Get Real About Social Media and Customer Engagement - 0 views

www.enterpriseirregulars.com/...-media-and-customer-engagement

shared by Carri Bugbee on 30 Jan 13 - No Cached

B2B Content Marketing Strategy Checklist | Velocity Partners - 0 views

www.velocitypartners.co.uk/...t-marketing-strategy-checklist

B2B BtoB business-to-business content marketing

shared by Carri Bugbee on 10 Dec 12 - No Cached

The Cutting Edge of B2B Content Marketing | Velocity Partners - 0 views

www.velocitypartners.co.uk/...-edge-of-b2b-content-marketing

business-to-business B2B btob content marketing

shared by Carri Bugbee on 05 Dec 12 - No Cached

Content Marketing Research | online consumer behavior changes - 0 views

contentmarketinginstitute.com/...keting-research-adapt-for-2013

content marketing

shared by Carri Bugbee on 14 Nov 12 - No Cached

Social Media Marketing Ranks As B2B Marketers' Most Popular Tactic | ClickZ - 0 views

www.clickz.com/...-marketers-most-popular-tactic

social btob B2B business-to-business marketing social media

shared by Carri Bugbee on 30 Oct 12 - No Cached

Eighty-seven percent of business-to-business (B2B) marketers now spread their message through social media, according to a new report from the Content Marketing Institute (CMI).
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11 reasons B2B technology whitepapers are broken | Pixels and Clicks - 0 views

www.pixelsandclicks.net/hnology-whitepapers-are-broken

business-to-business B2B btob lead generation White papers

shared by Carri Bugbee on 23 Jul 12 - No Cached

All successful whitepapers have a call to action. Download this ROI calculator, visit our website, call us on this number- you get the idea. You have wooed the reader, don’t leave them hanging.
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A broken or non existent content strategy Whitepapers can’t stand on their own- they need content leading up to them, and they work best when they can direct the reader to another piece of collateral. A well written whitepaper is no replacement for a content funnel. 7
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10. No social sharing buttons
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...1 more annotation...
11.Restrictive gating behind long forms
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